Partnerships and Promotions Manager
RPM is a dynamic new full-service ad agency with a bold vision for the live entertainment space. Our experienced team of industry professionals works to establish partnerships that are built on trust, allowing us to better serve clients through clear communication, a streamlined workflow and creative that captures the imagination. We’re looking to expand our team with like-minded people who share our passion for the new and unknown.
The Partnerships and Promotions Manager will execute promotional opportunities and sales partnerships for all of RPM’s clients; oversee outbound group sales efforts and attend trade shows in the travel and tourism space; and work to both increase our clients’ existing audience base and develop new audiences. This position reports to the VP of Planning and Operations, and will collaborate with all department staff and apprentices/interns.
Work closely with the VP of Planning and Media Manager to identify target audiences for specific campaigns and implement promotional activity across all channels
Pitch, plan and execute corporate partnerships and promotions for RPM clients
Plan and execute production-based promotional events and appearances with cast and creative team members
Work with Media and Social Managers to develop 360 cross-promotional value-adds with media partners
Work with external travel and tourism partners to increase Group and FIT business for RPM clients
Serve as primary liaison with General Management offices and group sellers and agents
Serve as primary liaison with industry standard sales partners
2-3 years theatrical marketing experience
The ideal candidate will be personable and professional with a natural ability to multitask.
Schedule-driven and results-focused
Excellent communication and organizational skills; ability to manage multiple projects at once
A true problem solver who’s able to anticipate roadblocks and offer solutions
Entrepreneurial spirit with an ability to cold call and pitch promotional partners
Passion for the New York theater, arts and culture scene
Late night, early morning and weekend work will be required at times
YOUR TYPICAL DAY AT THE OFFICE:
Your day kicks off with a client meeting at the office. You walk the producer through a high-profile partnership you’ve set up with a trendy clothing brand — a relationship that will provide national exposure for the client through both digital initiatives and an in-store event at the retailer’s Manhattan location. After the conversation, there are still some details that need to be ironed out, so you hop on the phone with the partnerships manager at the clothing brand to finalize terms of the agreement. While you’re finishing up that phone call, you get an email from another client who’s got a light sales week coming up and is looking to move mid-mezzanine tickets at an aggressive price. You put together a quick proposal for a discount push through a popular ticketing service, with the plan calling for you to coordinate launch later in the week. After a call with a GM about an upcoming event for Group Sales agents, you head to the theater to facilitate a talkback event with an important group attending the performance.
HOW YOU DEFINE SUCCESS:
The ideal Partnerships and Promotions Manager will find success in developing and executing successful partnerships that leave both the client and the partner impressed with the results.
March 20, 2017 – March 13, 2017